Evolve from product-centric to customer-centric: A data-driven transformation in financial services

Looking for practical tips to develop a data-centric strategy for customer-driven innovations in financial services? Even though technology is improving by leaps and bounds, don’t wait for some distant future state. Instead, use current technology to become more customer-centric and improve customer experience so you can keep pace with your agile competitors.

This joint white paper with AWS highlights five crucial steps to overcome data hurdles and get the most from AI/ML advancements. It also presents best practices to drive a successful data-driven transformation based on a solid, trusted data foundation.