Building trusted golden records to fuel agentic AI
Many organizations are investing in consolidating their data, but still struggle with preserving business meaning. Teams may still define the same terms differently or keep conflicting records for the same entity, creating a context gap between AI agents and business outcomes. Real-time access to unified, trusted records is the key difference between an agent that reasons accurately and one that guesses.
View this webinar on SAP Reltio in SAP Business Data Cloud and learn how to turn fragmented master data into trusted golden records.
Topics covered in this webinar include:
- Ingesting SAP and non-SAP master data into SAP Reltio and continuously curating high-quality data in real-time
- Running AI-augmented entity resolution and performing merges to create trusted golden records
- Configuring survivorship rules to determine the best attribute values for different use cases
- Enriching golden records with trusted third-party data and attributes from unstructured data sources
- Building multidomain 360-degree views across entities, such as customers, suppliers, products, and locations
- Publishing governed, up-to-date golden records as unified data products ready for AI, operational, and analytical applications