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Introducing Reltio’s new partner program

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October 1, 2024 MAC Heston

Better alignment, greater growth potential, bigger customer impact.

Since Reltio’s founding, we have been driven by one core mission: to solve complex data challenges through the power of partnership and collaboration. Our journey began with a focus on addressing fragmented enterprise data, a persistent problem many of our customers face. Over the years, we’ve expanded this mission, working closely with our customers and partners to address their complex data needs.

That’s why we’re proud to announce the launch of a new Reltio Partner Program for FY25 and beyond, marking a new chapter in our commitment to mutual success.

The power of partnership

At Reltio, we’ve always understood that partnership is the key to navigating the rapidly evolving technology landscape. Our partners are essential to helping us stay ahead of market trends, meet customer demands, and drive innovation. The newly updated Reltio Partner Program is designed to enhance these collaborative efforts, offering a range of new benefits and incentives that help our partners thrive. Whether you’re focused on expanding your service offerings, driving customer success, or accelerating growth, our new partner program is built to support you at every step.

Key benefits of the new partner program

Our partner program has been structured with a clear goal in mind: to make collaboration more straightforward, mutually beneficial, and effective for all involved.

These are some of the key highlights of the new program that our partners can look forward to:

Incentives for growth

The Reltio Partner Program includes several new incentives to help partners grow their practices and extend their reach. Partners can now earn rewards for referring customers to Reltio, with incentives tailored to their business needs.

This includes:

  • Referral fees: Earn monetary incentives based on closed deals tailored to your partner tier.
  • Marketing Development Funds (MDF): Eligible partners can receive credits to invest in co-branded marketing efforts, including customer success stories and joint events.
  • Professional services credits: Partners can now access credits to engage with Reltio on implementation projects, ensuring customers receive the best possible experience.
  • Access learning credits: Use credits toward or instructor-led training to deepen your team’s knowledge.

Expand your expertise

As part of the program, we’re offering expanded opportunities for partners to grow their services practices through specialized training and certifications.

Partners can:

  • Become certified to implement Reltio solutions: Leverage Reltio tools to provide enhanced services and value to customers.
  • Badging of tier and credentials: Promote your certification status and expertise through our tiered badging system, highlighting your commitment to excellence.

Demo and proof of concept (POC) access

To help partners showcase their capabilities and drive new business, we’re offering free access to Reltio’s sandbox environment. This allows partners to develop and present tailored solutions and proofs of concept to their customers, demonstrating the value of Reltio’s platform in real time.

Executive sponsorship and alliance support

To ensure our partners have the support they need to succeed, the new program includes dedicated resources such as:

  • Assigned Alliance Managers: Each partner will have access to a dedicated alliance manager who understands their unique business needs and can connect them with the right resources.
  • Executive sponsorship: Eligible partners will be assigned a Reltio executive sponsor to build deeper alignment and strategic collaboration between organizations.
  • Partner Advisory Council: Partners can also gain eligibility to join the Reltio Partner Advisory Council, a group of thought leaders who provide valuable input and feedback on Reltio’s product and go-to-market strategies.

Marketing and sales enablement

Reltio is committed to helping partners expand their market presence. Partners in the program can take advantage of several marketing benefits, including:

  • Partner showcase: Highlight your intellectual property (IP) and solutions on the Reltio Partner Showcase, increasing visibility and demand for your offerings.
  • Partner awards eligibility: Stand out as a leader in the partner ecosystem by becoming eligible for Reltio’s annual partner awards, which recognize innovation, engagement, and customer impact.

Comprehensive tools for success

The new Reltio Partner Program includes easy-to-use tools and resources designed to streamline partner engagement. These include:

  • Partner Portal access: Gain access to a centralized hub for partner-specific news, content, and lead registration.
  • Community and documentation access: Stay up-to-date with the latest thought leadership from Reltio’s ecosystem through community shows, Q&A discussions, and in-depth product documentation.
  • Partner tenant for discovery and practice: Dive into hands-on learning with access to a dedicated partner tenant, where you can load, configure, and test implementations in a real-world setting.

Why partner with Reltio?

Partnering with Reltio means accessing a platform that transforms customer data into a powerful business asset. With data scattered across numerous systems and silos, Reltio’s solutions unify and organize it to deliver accurate, scalable, and accessible data for your customers. As a partner, you’ll not only strengthen your position as a trusted advisor but also unlock new opportunities for growth.

Our partner program is designed to be easy to navigate. Its flexible structure provides partners with the choice of incentives, comprehensive training, and resources to drive business growth. From robust integrations to a cloud-native platform that accelerates time to value, partnering with Reltio means having the tools and support you need to succeed.

We believe that partnership is a two-way street, and we are committed to making our partners successful. The newly improved Reltio Partner Program is a testament to that belief, offering more incentives, resources, and opportunities for growth than ever before. Together, we can solve today’s most complex data challenges and unlock new possibilities for the future. Join the Reltio Partner Program today and discover how we can grow together.

Check out the full program details in our Partner Program Guide and explore the possibilities for your business!

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Mary Alice is the Global Vice President, Alliances at Reltio. She is responsible for the overall growth, impact, and value of the partner business and ecosystem She comes to us from Salesforce where she was the Vice President of Cloud Solution Alliances, Industry Clouds. Mary Alice’s responsibilities encompass developing an overall partner strategy that drives growth for Reltio across Cloud hyperscalers, Technology Providers, and Solution Integrators. Mary Alice and team are responsible for creating an engaging partner program to drive partner recruitment, enablement, and growth. For our Cloud hyperscalers Ms. Heston is focused on expanding Reltio’s relationship, building technology alignment, and engaging with their industry and geography leaders driving customer success. She is also focused on identifying and engaging Technology Providers that are complementary to Reltio. With the Solution Integrator Mary Alice is focused on strategic partner programs to expand the capacity and capabilities in the ecosystem to drive growth and customer success. Mary Alice and her family reside in Nashville, TN. Locally she devotes her time to several organizations including The American Cancer Society and The Special Olympics.