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Simplifying patient-centered clinical trials with trusted data foundation and machine learning practices

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Today’s life sciences organizations struggle with obtaining the right patients and their engagement in clinical trials, as well as increasing the efficiency and efficacy of these trials. Creating a patient 360 profile and using it to drive simplified, patient-centric and omnichannel clinical trial experiences are key to addressing these issues.

In this white paper you will learn about:

  • Trends in clinical trial experiences
  • How to support patient-centric, efficient clinical trials with a data and analytics approach
  • How to build an ecosystem for a trusted, secure solution
  • How a master data management and a cloud strategy plays a crucial role in ensuring data quality